Burning to innovate.
What kills great invention—and it’s something most people can’t get past- is a good solution. Most problems have a good solution, but you need to go further to find something that is totally new… You must ask yourself, ‘What is a better solution?’”
May is National Inventors Month. Celebrate yourself with a glass of wine on May 25th, National Wine Day, and let inspiration flow while examining our new RFI on beverage natural food coloring for PepsiCo. published in May
Speaking of wine and innovation, Xinova has been holding global Happy Hours with local inventor communities, and we have pics to prove it. Plus, be certain to read high-powered inventor and IP attorney, Steven M Hoffberg’s scintillating piece on the key principles of innovation from both the inventor’s and IP sides of the puzzle. And more! published in May
NEW! Formulating Stable Natural Colors for Beverages RFI
PepsiCo is seeking novel solutions providing stabilized natural colors for a portfolio of beverages. “Natural foods” market trends are pushing companies to remove artificial colors synthesized from chemicals and replace them with natural coloring ingredients for health-conscious consumers. published in May
Xinova Updates
XinCity Global Happy Hours 
We held our first XinCity innovator engagement events recently in Hong Kong, Helsinki and Tel Aviv. It’s a great way for us traveling Xinovians to meet inventors in person, collect feedback, and get local inventor communities excited to share ideas, encouragement, and a few drinks and appetizers. published in May
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University of Washington Business Plan Competition 
Xinova is helping develop the next generation of innovators by participating in the UW Business Plan Competition finals Thursday, May 24. Read about our deep ties to the UW student organizations that help science and technology students become innovators. published in May
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Innovator Profile Series
In addition to being head of Tully Rinckey PLLC’s patent law practice in Manhattan, Steven M. Hoffberg is also named as inventor on over 90 US patents and a company founder. His canny insights on the key principles of innovation come from years of success and experience across the innovation landscape. published in May